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Posts Tagged ‘tour de france kinesio tape’

us_postal_teamKinesiology tape is becoming a viral marketing phenomenon. Why? Because it works! It is a safe, inexpensive, noninvasive modality for relieving pain, reducing inflammation and enhancing performance. No wonder both professional and amateur athletes around the world are now using it and loving it.

Lance Armstrong was one of the first world class athletes to extol the virtues of kinesiology taping as an athletic tape for sports injuries. Following is an excerpt from his 2003 book, “Every Second Counts,” written with Sally Jenkins (2003, Broadway Books, a division of Random House).

lance_armstrong_book_cover“The team wasn’t just the riders. It was the mechanics, masseurs, chefs, seigneurs, and doctors. But the most important man on the team may have been our chiropractor.

The Tour hurt in a dozen different ways. We were all sore. Sore necks, sore knees, sore hamstrings. Guys got tendinitis all the time. They crashed, or they rode in a fixed position for hours on end, and they got it. They woke up one morning and it was in an elbow or a knee.

The guy who put us all back together was our chiropractor, Jeff Spencer … Jeff is part doctor, part guru, part medicine man. He had all kinds of strange gizmos and rituals and cures, a remedy for every condition. He did things we had no explanation for-but they seemed to work. His methods ranged from basic stretching and massage to high-tech lasers, strange wraps, tinctures, and bandages. If you got road rash, he put a silvery wrap on the injury, and shot you with a laser. George swore Jeff’s lasers made road rash heal twice as fast.

Sometimes he did things to parts of your body that didn’t hurt. Let’s say your foot hurt. He’d shoot the laser at your neck, and talk to you about “nerve connections,” while you half-listened. But the next day, your foot would be better.

But Jeff had something that was better than any laser, wrap, or electric massager. He had The Tape. It was a special hot-pink athletic tape that came from Japan and seemed to have special powers. George got a problem with his lower back. Jeff turned him around and started putting hot-pink tape on it. George thought, “How can that help?” But the next day the pain had disappeared – it was gone.

” … it could fix things. It could seriously fix things …”

We swore by Jeff’s pink tape. He would tape the hell out of anything. You had a tweaky knee? He taped it. A guy would start to get tendinitis and he’d say, “Don’t worry. No problem. We’ll tape it.” We all had pink tape on our legs.

Every morning before the stage, he’d tape us all up, different parts of our bodies. He’d do George’s back, Chechu’s knees. Sometimes we’d be so wrapped up in hot-pink tape that we’d look like dolls, a bunch of broken dolls.

One day, Johan went to him and said, “The tape is too flashy. People see the tape, and they think we’re all screwed up.” Jeff said, “What do you want me to do?”

“Tone down the tape,” he said. “Can’t you get the gray color?” But the pink tape worked, so we kept it, because it could fix things. It could seriously fix things.”

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tour_de_france
A few weeks ago, one of the most grueling events in all of sports came to its annual conclusion. The Tour de France spans the month of July and pits the world’s best cyclists in a test of speed and endurance. A typical day can mean 200 kilometers in the saddle, so it’s no surprise that aches, pains and injuries plague riders throughout the race’s three-week duration.

us_postal_teamLance Armstrong, a seven-time winner of the tour, has written several times about the benefits of Kinesio Tape for sports injuries. In his book, “Every Second Counts,” Armstrong described, “a special hot-pink athletic tape that came from Japan and seemed to have magical powers.”

Armstrong added, “Sometimes we’d be so wrapped up in hot-pink tape that we’d look like dolls, a bunch of broken dolls.  But the tape worked, so we kept it, because it could fix things.”

One of the most important features of Kinesio Tape for the US Postal Team was that it provided them with support and stability without restricting their range of motion – crucial prerequisites for any competitive athletes.

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